INDUSTRY CHALLENGE
Fundraise With Us
The RBC Race for the Kids Industry Challenge brings business leaders together to raise critical funds for youth mental health at Sunnybrook. In 2026, four sectors—Law, Accounting & Consulting, Real Estate, and Media & Communications—will compete and collaborate to engage employees and drive impact. Join the Industry Challenge and be part of a community that ensures no youth or family has to face mental health struggles alone, and You’re The Reason we can create lasting impact and brighter futures.
- Support Sunnybrook, one of Canada’s leading hospitals, and the largest youth mental health navigation program in the country.
- Connect your brand with 8,500+ participants, including families across Toronto, Markham, Vaughan, Brampton, Mississauga, and Oakville.
- Amplify your impact through our high-visibility marketing campaigns.
- Help break the stigma of youth mental health and addiction in the community.
- Engage your employees in a meaningful way—build a team, participate in the event, and inspire your workplace. Employee registrations are included with your corporate support.
To learn more about the recognition and benefits for your company, please contact rbcraceforthekids@sunnybrook.ca
Thanks to our partners in the 2025 RBC Race for the Kids Industry Challenge, we raised over $29 million!!!
Industry Challenge Participants
